PR Resources
From consulting and strategy development to implementation and support, our comprehensive products can help your business thrive.
The Pitch Template Pack
These templates give you the exact email format that gets opened, read, and responded to, whether you're pitching your product to a gift guide editor, your expertise to a journalist looking for a source, or yourself as a guest to a podcast host. Includes versions for both product and service businesses.
No more guessing what to say or how to say it. Fill in your details, and send your first pitch today.
The Fast-Track Bundle
The pitch template, the story angle workbook, along with a press kit template and press release template gives journalists, editors, and podcast hosts everything they need to know about your business in 60 seconds, all in one place. Both product and service versions included throughout.
Most businesses do not have a press page worth visiting. This changes that. This bundles has everything you need to start pitching the media and building visibility faster.
The Story Angle Workbook
The pitch template gives you the format. This workbook gives you the angle, the specific thing about your business that makes a journalist or editor stop and pay attention instead of hitting delete.
Most pitches get ignored not because the business is not good enough but because the angle is wrong. This workbook helps you find the right one in under 2 hours -- whether you are looking for the trend your product connects to or the expert positioning that makes journalists call you by name.
The Fast-Track Bundle
The pitch template, the story angle workbook, along with a press kit template and press release template gives journalists, editors, and podcast hosts everything they need to know about your business in 60 seconds, all in one place. Both product and service versions included throughout.
Most businesses do not have a press page worth visiting. This changes that. This bundles has everything you need to start pitching the media and building visibility faster.
The complete PR system to help you create your own media strategy, find your best story angles, and confidently pitch your brand.
Getting media attention doesn't happen by sending random pitches and hoping someone responds.
The brands and experts that get noticed know how to identify the right stories, target the right opportunities, and position themselves in a way that makes journalists want to pay attention.
The DIY PR Playbook gives you the exact framework to build your PR strategy from the ground up.
Inside, you'll learn how to:
For Product-Based Brands:
Identify your most compelling brand stories and media angles
Find the right publications, journalists, and opportunities for your products
Create pitches for gift guides, product roundups, and editorial features
Build and organize your media list
Follow up strategically without feeling pushy
Make sure your website and brand assets are media-ready
For Experts, Coaches & Service Providers:
Turn your expertise into media-worthy story angles
Position yourself as the authority in your industry
Find journalists, podcast hosts, and platforms aligned with your audience
Craft pitches for interviews, expert features, and thought leadership opportunities
Create a repeatable PR process you can use again and again
Inside the Playbook, you'll get the frameworks, templates, and action steps to stop guessing and start approaching PR strategically.
Because one right placement can create credibility, visibility, and opportunities that continue working for your brand long after publication.
Want personalized guidance while building your PR strategy?
When you purchase the DIY PR Playbook, you’ll also have the option to add a one-hour Personalized PR Strategy Session for additional support.
The DIY PR Playbook
Limited availability. Application required.
The DIY PR Playbook gives you the tools, frameworks, and resources to confidently build your own PR strategy. But every brand has unique goals, challenges, opportunities, and growth objectives.
For businesses looking for personalized guidance, with a monthly action plan, our private strategy engagement provides a deeper level of support with a customized 12-month PR roadmap built specifically around your brand.
We'll analyze your positioning, audience, business goals, current visibility, and growth opportunities to identify the PR strategies and opportunities that make the most sense for your business.
You'll receive a clear, strategic roadmap outlining what to focus on throughout the year, including how to position your brand, develop compelling stories, identify the right visibility opportunities, and align your PR efforts with your larger business goals.
This is for entrepreneurs and brands who don't just want the tools. They want expert guidance to create a strategic plan tailored to where they are now and where they want to go.